KickStart Breakfast programme

Everyone knows that breakfast is the most important meal of the day. KickStart Breakfast is all about helping tamariki and rangatahi | children and young people start the day right. Through Anchor™ milk and Weet-Bix™, KickStart Breakfast provides more than just a nutritious breakfast; teaching students life-long lessons on leadership, community support and responsibility through energizing social interactions.

Check out some of the inspiring conversations happening at some of our KickStart Breakfast schools. 

KickStart Breakfast is a joint partnership between Fonterra, Sanitarium and the Government. The programme is open to all schools and deciles with nearly 1,400 schools enjoying a kiwi classic breakfast of Anchor™ milk and Weet-Bix™ every day. Nearly 180,000 breakfasts are served every school week and since the programme began in 2009, it has served more than 50 million breakfasts!


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